Consumer products
Infographic: 5 Ways to Reduce Packaging Costs
Reducing packaging costs is one of the top concerns for any company that distributes products. There are many elements that go i…
GLOBAL TREND REPORT: ACTIVE BEAUTY
Sourced from Mintel's Global Beauty & Personal Care Trend 2017 Report on Active Beauty As consumers are encouraged to live m…
How digital printing improves packaging campaigns
Packaging solutions are often a strategic part of larger marketing campaigns. In addition, when companies update their formula o…
Design packaging with the customer in mind
Often, brands think about packaging as a vessel designed to protect the product while it moves from point A to point B. However,…
Visit Nosco at CosmoProf Trade Show and Open up to Packaging Possibilities - booth #8074
Nosco, the leading provider of healthcare printed packing solutions in North America, is preparing to present at the CosmoProf t…
Custom packaging still vital for ecommerce
Ecommerce continues to play a huge role in the worldwide economy. Consumers are increasingly likely to buy an item online rather…
Upcoming packaging challenges in the Personal Care market
The Personal Care industry has long-term growth potential, and the market for Personal Care packaging is also on the rise. Howev…
Smart packaging for sunscreen products
As awareness of the health risks of exposure to ultraviolet rays increases, many consumers are being more proactive about applyi…
Entering a new market with packaging
Packaging is a crucial marketing component. Companies often choose a fresh packaging design to accompany new initiatives, whethe…
How Packaging Supports Brand Storytelling
Storytelling is one of the most frequently talked about marketing strategies today, but it's rarely discussed in conjunction wit…
What the male cosmetics trend means for packaging
Personal Care brands should consider setting their sights on male grooming - potentially the next big frontier in the beauty ind…
How to Communicate Value Through Packaging
You only have a few seconds to get a shopper's attention. At the same time, when your products are on a crowded store shelf, you…
The Relationship Between Packaging Texture and Consumer Sentiment
Studies have demonstrated that surface texture of packaging impacts purchasing behavior. New research provides more insight into…
How 3D Printing Will Impact Packaging
When 3D printing first came on the scene, it seemed like the future had finally arrived. The significant expense required to pur…
Consumers Hate Waste: How can packaging better accommodate them?
When designing packaging, there are many important considerations. As the first interaction with the buyer, strong packaging des…
Skincare Packaging Evolves with Trends
Skincare is a rapidly evolving subset of personal care, and as consumer interests evolve, packaging is starting to change too. A…
5 Ways to Reduce Packaging Costs
Reducing packaging costs is one of the top concerns for any company that distributes products. There are many elements that go i…
Why is Color more Consistent with Digital Printing?
Color management is an important part of maintaining consumer brand identity and the consistency of color plays a vital role. Fo…
A Revolution in Package Printing
There has been a revolution in package printing over the last 10 years, and Craig Curran of
Digital Printing: Everyone Benefits
The benefits of Digital Printing are different depending on your area of expertise within the organization. Here’s a breakdown o…
Digital or Conventional? Tips for Choosing the Right Printing Method
Twenty years ago, only a few small niche markets used Digital Printing. With advances being made everyday in technology, one cou…